When you are leading the wave of New Jersey Sports Betting and introducing innovative products, you know DraftKings is in a very good spot.
DraftKings introduced “Sportsbook Pools” as new betting game that is sure to attract casual sports bettors. As DraftKings did with DFS, they are creating new and easier ways to bet on sports.
Per Matt Kalish,CFO and co-founder of DraftKings: “Millions of Americans have been playing in sports pools for years with their friends and coworkers, and now one of the most popular ways that fans can get ‘skin in the game’ is live on DraftKings Sportsbook.”
“DraftKings Sportsbook Pools features simple predictions, such as picking the winner of each NFL game weekly, combined with the potential to win jackpot-style prizes. This product will unquestionably make every game more exciting for DraftKings Sportsbook players of all levels.”
How Do Sportsbook Pools Work?
To play DraftKings Sportsbook Pools, users select potential outcomes from a set group of events. They are presented with questions related to potential outcomes either in a specific game or in a series of games.
From a list of provided answers, users predict outcomes and submit entries into a pool. Winners are then determined based on the number of correct picks they make.
We're proud to introduce our newest feature, Sportsbook Pools!
— DraftKings Sportsbook (@DKSportsbook) November 8, 2018
$200,000 Sportsbook Pool Prize
The first sportsbook pool contest has a $20 entry fee and a minimum of $200,000 in total prizes. That includes a jackpot reward of $100,000. The overall pool of entries is split among users who correctly predict the outcomes of NFL Week 10 games.
Prize Money Breakdown:
– 11 correct picks = 20% of the prize pool
– 12 correct picks = 30% of the pize pool
– 13 correct picks = 50% of the prize pool
Leading The Pack In New Jersey
The sports betting competition in NJ will become more fierce as the industry matures, but to date DraftKings leads the way. NJ sportsbooks like SugarHouse, FanDuel, Caesars and BetStars will be looking for a better showing once the October revenue report is released by the NJ Division of Gaming Enforcement.
In September the NJDGE reported $12.6 million in revenue. $8.5 million of the $12.6M came from Resorts Atlantic City. DraftKings and BetStars use the Resorts license to operate in the state. With BetStars launching at the end of September, the majority of revenue came from DraftKings Sportsbook app and desktop platform.
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