New Jersey sports betting revenue had a solid August performance producing a total sports wagering handle just below $300 million and total revenue of $25 million.
The sports betting events in August do not usually attract a high betting volume as the MLB season is dragging on and the NFL preseason is not viewed as “smart” money opportunities by square bettors. With that being said, the numbers were solid and point to a very strong September for New Jersey online sportsbooks.
NJ Online/Mobile Sports Betting Revenue August 2019
| Online/Mobile Sportsbooks | Online Handle | August Revenue | Total Revenue YTD |
| Meadowlands: FanDuel Sportsbook & PointsBet | $9,269,586 | $61,718,601 | |
| Resorts: DraftKings Sportsbook & FoxBet | $6,697,318 | $39,865,626 | |
| Monmouth: William Hill & SugarHouse Sportsbook | $1,388,662 | $10,483,441 | |
| Ocean Resort: William Hill | $915,129 | $7,583,542 | |
| Bally's: 888 Sport & Caesars Sportsbook | $340,832 | $1,933,431 | |
| Borgata: BetMGM | $261,312 | $588,391 | |
| Golden Nugget: BetAmerica | $181,427 | $500,864 | |
| Hard Rock | $106,487 | $206,158 | |
| Tropicana: William Hill | $39,638 | $85,222 | |
| Totals | $249,237,590 | $19,200,391 | $122,965,276 |
NJ Retail Sports Betting Revenue August 2019
| Retail Sportsbook | Handle | Revenue | YTD Total Revenue |
| Meadowlands | $2,597,973 | $17,095,266 | |
| Monmouth Park | $697,075 | $4,160,436 | |
| Borgata | $669,669 | $2,235,661 | |
| Resorts AC | $527,158 | $1,810,534 | |
| Bally's | $278,169 | $1,202,044 | |
| Tropicana | $284,335 | $949,945 | |
| Hard Rock AC | $182,995 | $689,978 | |
| Ocean Resort Casino | $353,832 | $661,532 | |
| Golden Nugget | $263,030 | $483,096 | |
| Harrah's | $155,715 | $475,129 | |
| Totals | $44,357,272 | $6,009,951 | $29,763,621 |
NJ Sports Betting Apps Lead The Way
The August sports betting handle was a nice increase from July which saw roughly $250 million in total wagers placed.
Online and mobile sports betting lead the way once again with just under 85% of bets coming in via an online platform. This is the highest percentage of we have seen since NJ sports betting launched in June 2018.
With the total sports betting handle for retail and online/mobile at $296 million, bettors wagered more than $249 million via online/mobile in August. The NJ online sports betting market also hit a high-mark of 16 mobile sports betting apps available to players in New Jersey.
FanDuel NJ was once again the leader in sports betting revenue for August, but DraftKings NJ did close the gap from previous months.
💰NJ Sports Betting For August 2019 💰
$293.6 million handle
$25 million in revenue
Side note….NJ Online Casino revenue was $41 million
— Bet New Jersey (@BetNewJersey) September 12, 2019
History of New Jersey Sports Betting Handle & Revenue
NJ SPORTS BETTING APPS
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