NJ Sports Betting Handle & Revenue History Since Launch

NJ online sports betting revenueThe growth of sports betting in New Jersey has been strong and consistent since it began in June of 2018. Sometime during September of 2019, the overall sports betting handle since launch will surpass $4 BILLION dollars! Roughly 80-85% of the handle has come in via NJ online sports betting platforms and mobile apps.

Industry insiders are also expecting to New Jersey to see their first $500 million handle month before the end of 2019. This would officially stamp NJ as the new leader in sports betting in the United States. FanDuel Sportsbook has been the #1 sportsbook brand by far in 2019, with DraftKings Sportsbook in a distant second. The battle for #3 is up in the air between William Hill Sportsbook, FoxBet NJ and Bet365 NJ.

 

New Jersey Sports Betting Handle & Revenue 2019

(Revenue metrics from NJDGE)

NJ Online Sports Betting Revenue

 

MonthTotal Sports Betting HandleRevenue
June$16,409,619$3,458,668
July$40,682,237$3,831,141
August$95,634,048$9,182,943
Sep$183,948,404$23,961,038
Oct$260,711,301$11,670,805
Nov$330,748,563$21,243,865
Dec$319,173,548$20,814,222
Jan$385,279,662$18,774,940
Feb$320,368,087$12,732,740
March$372,451,342$31,669,387
April$313,719,562$21,215,747
May$318,940,677$15,538,384
June$273,222,975$9,701,925
July$251,371,272$17,884,790
August$293,594,862$25,210,342
TOTAL:$3,776,256,159$246,890,937

April 2019 NJ Sports Betting Revenue

FanDuel Sportsbook continues to dominate the New Jersey online sports betting market according to April revenue numbers. In fact, they have begun to distance themselves from #2 DraftKings Sportsbook.

The overall sports betting handle is down $372 million in March. This decrease was expected due to the massive volume that occurs with March Madness and the volume of NBA/NHL. April betting events like the Final Four, The Masters, MLB and the NBA/NHL playoffs helped to provide a solid month for NJ sports betting.

Online sports wagering accounted for 80% of handle in April, seeing more than $253 million.

Operator LicenseHandleRevenueTaxes PaidYTD Total Revenue
Meadowlands (FanDuel, PointsBet)$8,776,808$1,145,225$34,534,347
Resorts (DraftKings, BetStars)$4,766,701$619,040$22,655,418
Monmouth (William Hill NJ, SugarHouse)$1,791,058$232,800$5,908,970
Ocean Resort (William Hill NJ)$874,737$113,459$4,602,990
Bally’s (888, Caesars)$270,782$35,201$1,093,918
Hard Rock$81,613$10,609$142,764
Golden Nugget (BetAmerica)$39,392$10,691$171,530
Tropicana (William Hill NJ)-$20,279-$2,636$11,704
Borgata (playMGM)-$24,697-$3,210$77,821
Totals$253,976,244$16,556,115$2,161,179$69,199,462

RETAIL SPORTSBOOK (brick/mortar)HANDLEREVENUETAX PAIDYTD REVENUE
Meadowlands$3,339,818$284,044$10,277,758
Monmouth Park$761,316$64,633$2,076,486
Resorts AC$245,717$20,886$716,304
Tropicana$97,247$8,230$378,012
Bally’s$80,581$6,849$510,094
Harrah’s$73,542$6,251$126,184
Borgata$49,457$4,204$721,701
Hard Rock AC$49,137$4,176$218,051
Golden Nugget-$176-$5,585-$38,423
Ocean Resort Casino-$37,007-$3,179$209,826
Totals$59,743,318$4,659,632$390,509$15,195,993

MonthNJ Online Sports Betting HandleNJ Online Sports Betting Rev
August$21,714,157$3,123,281
Sep$104,885,673$12,567,785
October$174,369,684$8,839,162
Nov$238,615,611$14,446,570
Dec$241,043,289$14,650,636
Jan$304,973,986$15,504,039
Feb$258,871,597$10,262,588
March$298,282,154$25,355,096
April $253,976,244$16,556,115

March 2019 NJ Sports Betting Figures

The total NJ Sports Betting Handle since legal sports betting began in June 2018 has reached $2.32 BILLION! The YTD 2019 sports betting handle is now over $1 Billion and on pace surpass $4 Billion!

New Jersey saw a record sports betting handle for March 2019 with $372,451,342. This represented a +16.3% increase from February. $298,282,154 of the overall March betting handle came from online/mobile sports betting. This is the third straight month where the online sports betting handle represented at least 80% of the overall action in NJ.

31.7 million in sports betting revenue for March was the highest total since NJ regulated sports wagering began. The revenue from March 2019 was a large increase from the 12.7 seen in February.

February 2019 NJ Sports Betting Figures

The sports betting handle for February 2019 was $320,368,087 compared to $385M in January. The Online sports betting handle in NJ was $258M in February, down from $305M in January. Online sports betting and mobile apps comprised 80.6% of all betting volume during the month of February.

Overall sports wagering revenue decreased to $12.7M in February compared to $18.78M in January.

January 2019 NJ Sports Betting Figures

Despite the limited number of NFL games in January, the state of New Jersey continued to see growth within their new legal sports betting industry. In January, the state took in more than $385 million in wagers. The largest in the history of the state. That total includes brick-and-mortar and mobile betting apps, with mobile accounting for nearly 80 percent. The overall sports betting handle since June 2018 is $1.63 BILLION!

With the addition of BetAmerica Sportsbook and expanded sports betting agreements between DraftKings and Ceasars, the future growth looks very bright.

NJ Sports Betting Leaders By Market Share

Sports betting insiders said DraftKings and FanDuel Sportsbook will never be able to compete with “true” betting brands. So far those “insiders” have been dead wrong!

Granted, it’s one state and the legal sports betting market has a long way to go, but DraftKings and FanDuel Sportsbook could not have asked for a better start.